The advertising industry, coupled with diamond corporations is solely responsible for this trend. It's amazing to me what the fashion industry can persuade us women to wear. Does the fashion industry dislike women in general or does it just seem that way.
Explanation of Cut, Color and Clarity of This Diamond
Cut Quality Ideal cut refers to the angles and proportions of a diamond that satisfy very precise mathematical formulas. The result is that the the ideal cut diamond internally reflects most light from one mirror-like facet to another and disperse and reflect it through the top of the stone. This results in a display of brilliance and fire, thereby placing ideal-cut diamonds higher on the quality pyramid than deep or shallow-cut diamonds.
Color D color diamonds are absolutely colorless. D is the highest color grade. Natural diamonds of this color grade are extremely rare and expensive.
Clarity VS1 diamonds have very small inclusions. Usually an experienced grader does not find any internal faults, but does not have great difficulties to see the inclusions when he moves the diamond a little from side to side. Typical inclusions of this group are small, light clouds or small light cracks on the girdle.